Local Architect Known for Designing Iconic Milwaukee Entertainment Venues Joins JLA Architects
MILWAUKEE — JLA Architects, a full-service architectural firm with offices in Milwaukee, Madison, and Denver, is pleased to announce their new Director of Design Troy Jacoby, AIA. Although based in JLA’s Milwaukee Office, Jacoby’s role will span all the firm’s offices, working closely with in-house designers to elevate the firm’s design capabilities and streamline processes. He will also join JLA’s Operational Leadership Team in shaping and influencing the firm’s operations as well as its evolution and growth.
Jacoby’s design experience spans 20-plus years. During his career, he has worked in various market sectors and project sizes ranging from corporate offices to complex entertainment facilities. His portfolio features some of the area’s most well-known entertainment venues including Fiserv Forum, the new American Family Amphitheater at Henry Maier Festival Park, the proposed FPC Music venue, and proposed renovations to the Milwaukee Repertory Theater. In the private sector, he has worked with some of Wisconsin’s largest companies including Harley Davidson, GE Healthcare, Rexnord, and Johnson Controls, and ABC Supply.
Many of Jacoby’s recent projects have received accolades, including the notable Hanson Dodge Creative / Mercantile Building on E. Buffalo Street in downtown Milwaukee. In 2019, it was awarded an AIA Wisconsin Design Award, a Milwaukee Business Journal Real Estate Award and was also recognized as a “Top Project of 2019” by The Daily Reporter.
Joseph Lee, founder and president of JLA Architects, is pleased to welcome Troy to the JLA team. “Troy is a well-respected & recognized leader in the design community. We are excited to have him join our team in a leadership role to positively impact our entire firm and help maintain our reputation of providing great designs for our clients,” he explains. “Troy’s approach & personality exemplifies JLA’s values & culture; we’re proud to have him join JLA.”
A longtime Milwaukee resident, Troy enjoys contributing to projects that shape our local neighborhoods and elevate our community. Four years ago, his passion for sharing architecture with the world led him to start teaching courses at Milwaukee School of Engineering (MSOE).
Jacoby holds a Master of Architecture from the University of Wisconsin–Milwaukee. He’s been a registered architect with the state of Wisconsin since 2009.